Chez Mama Sacko & Fils
Badoit

Chez Mama Sacko & Fils

Badoit

Visual identity for Chez Mama Sacko & Fils, a two-day pop-up imagined by chef Mory Sacko as the restaurant his mother might have opened. Created as part of Bulles de Joie, a program by Badoit and Phamily First that gives chefs the chance to bring a personal culinary dream to life, the identity was designed to reflect both emotional resonance and rich cultural heritage.

2024

Credits

  • Project Manager Julien Pham (Phamily First)
  • Branding
  • Illustration
  • Lettering

The visual language combines the vibrant warmth of West African maquis with the refined charm of traditional French bouchons lyonnais. The aim was to evoke a sense of heritage and family, while remaining joyful and accessible.

Credits

  • Sign Painting Enseigne Brillo

As Bulles de Joie supports a range of culinary pop-ups, the identity needed to be flexible. We developed a dynamic visual system built around modular bubble forms—adaptable to different chefs, menus, and settings—while maintaining a cohesive tone of celebration and creativity.

Credits

  • Photographer Mickaël A. Bandassak
  • Illustration Louie Chin