Swarm
Amazon Prime

Swarm

Amazon Prime

Main title design for the series SWARM, created by Janine Nabers and Donald Glover.
Inspired by classic 80s horror films, the logo centers around the letter A as a metaphor for Ni’jah’s magnetic presence, drawing all attention and elements toward her.

2023

  • Lettering
  • Main Title
  • Branding
  • Art Direction

Each episode of Swarm opens with a custom title card, designed to reflect its unique mood and context. In tribute to the show’s analog, shot-on-film aesthetic, every title was handcrafted using materials like chalk, watercolor, acrylic, and papercut.

Credits

  • Motion Design Untold Studio
  • 3D Design (Episode 7) Mathieu Mathourais

The initial concept was to design a unique logo for each episode, with the central letter A symbolizing Ni’jah’s magnetic presence. While we eventually chose a single logo for consistency, each episode features a distinct treatment of the title, keeping the idea of the A as a visual anchor.